Assignment 4: Developing the relationship between audience and film through transmedia

Definition of Transmedia: When a text is not limited to one media.
Transmedia text helps films appeal to an audience because not only do other medias promote the actual film but also if the audience like one of the medias shown they will most likely to check out the others to see whether they like it too. This is also a way to create a block buster film if it gets popular enough.



Blumer & Katz: Media Theories- Uses and Gratification.
There are only 4 reasons why an audience enjoy a media (Film)

1. Personal Relationships
- Relationships in the real world
- Talking to people about media - X Factor on Monday

2. Personal Identity
-When you see yourself in the film
- Relate to characters

3. Diversion
- Escaping from the real world

4. Information
- News



Evil Dead case study:
                                                                           
                                                                                         
 Media: Video game (PlayStation 2 & Xbox)
 Release date: September-October 2005

Media: Video game (PlayStation, Dreamcast & Microsoft windows)
Release date: December 2000- June 2001

Media: Comic book (4 books)
Release date: 2008